Crypto Corner: The Sports Slice

-Crypto.com was the dominant topic in sports and crypto this week, and rightfully so as the host of Formula 1’s Miami Grand Prix. However, that didn’t stop other major exchanges from looking to steal some of the shine from the event.

-OKX took a ‘guerilla marketing’ approach, announcing a new multi-year partnership with McLaren Racing as raceday approached; the deal secured OKX as an official primary sponsor of the Formula 1 and their corresponding esports team.

-SportemonGo, which had previously partnered with Scottish Professional Football League (SPFL) clubs Rangers and Hibernian, as well as various Premier League soccer players, has ceased trading.

-Liverpool is edging closer to confirming a cryptocurrency sponsor as their primary shirt sponsor, which is expected to command a record $100M per year beginning next season.

pexels rachel xiao 773063 Crypto Corner: The Sports Slice
Crypto Corner: The Sports Slice 2

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